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Course on Arts Management
With a combined experience of over 40 years as arts managers, Pooja Sood and Ruchira Das, from ARThink South Asia will deliver this course designed as an introduction to Arts Management for arts and culture professionals.This 3-day course on ‘Fundamentals of Art Management’ will touch upon the elements of the key aspects of Arts Management; Strategic Planning, Marketing, Fundraising & HR. The teaching format will include presentations, engaging discussions, practical exercises to be done individually and in groups. Useful reading lists will be shared with the participants.
Date & Time
11.03.2022 – Friday – 15.00 hrs – 18.00 hrs IST
12.03.2022 – Saturday – 10.30 hrs – 17.00 hrs IST
13.03.2022 – Sunday – 10.30 hrs – 16.00 hrs IST
Day 1 – Half Day
Arts Management
Strategic Planning in the Arts
Organisational Identity – Vision & Mission
Day 2 – Full Day
SWOT Analysis
SMART Goals
Marketing in the Arts
The Marketing Mix
Day 3 – Full Day
Marketing Objectives & Strategies
Importance of Human Resource Management
Organisational Policies
Fund Raising in the Arts & Cultural Sector (We shall be providing refreshment for all three days and lunch for the two full day workshops to the participants.)
